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Emergency hospital transport

ABOUT US

Criterion Associates supports public hospitals, rehabilitation centers, and healthcare providers with expert business management—especially during times of change. We specialize in complex renovation, restructuring, and stabilization projects. Our team has hands-on experience in healthcare operations and understands the challenges public institutions face.

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Why Criterion Associates?

Unmatched end-to-end expertise. From concept to commissioning to operations, we deliver a seamless, accountable solution.

“Excellence is not an aspiration for us. It is our baseline.” — Dr Angela Misra, CEO & CMO

01

Global leadership team. 

Our executives are internationally recognised experts, with track records across the UK, Europe, Middle East, and Asia.

02

No handovers, no excuses.

We integrate strategy, delivery, people, and technology under one roof — with one outcome: superior performance.

03

Relentless results.

Every metric, every system, every person aligned to world-class clinical, financial, and patient outcomes.

The trusted choice. Governments, private investors, and health systems choose us because we deliver certainty, scale, and measurable impact.

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